The biggest time of the year for retailers has arrived. But what are the key shopping dates that online retailers need to be ready for?
The first big shopping date is Black Friday. This year, it falls on Friday 24th November. Black Friday is a relatively new import from the US, where they have always had big post-Thanksgiving sale. But the concept of Black Friday is now ubiquitous in the UK and is big business. Last year, shoppers started early, with John Lewis reporting a 21 per